Modern work environments are changing at a remarkable rate. Given the fast-paced nature of many hybrid work environments, there is a fine line to be walked when considering corporate office screens. Of course, they shouldn’t be silent but nor should they be filled with distracting noise. Effective workplace displays are those that serve a common purpose: helping employees stay informed, aligned, and engaged.
What is important in your use of digital signage is the content you want to showcase. Whether you are using it in breakout areas, reception spaces, or throughout office floors, your content can shape office culture. This can range from driving performance to boosting morale. Using the right information at the right time can make a significant impact.
Here are seven content ideas that we think every corporate office should consider displaying to drive internal engagement and foster a more connected workforce.
Live Business Metrics and KPIs
To improve transparency and shared responsibility in your workplace, displaying live performance data can be a useful tool. By broadcasting key business metrics such as sales numbers, customer satisfaction scores, or project progress, your teams can track how their work contributes to the company goals.
Real-time feedback helps to encourage a results-driven mindset inherent to several roles such as sales, marketing, and customer service, and provides that sought-after immediate recognition of success. It can also provide considered focus to other areas that might need encouragement.
By integrating with CRM and BI tools, digital signage systems can pull in live dashboards. This makes it easy to keep your displays current and dynamic without the need for manual updates. The key here is clarity. Simple visuals, clear benchmarks, and concise updates get your point across neatly without jumping into the realms of information overload. This serves no-one!
Employee Recognition and Shout-Outs
Internal screens are a powerful platform for celebrating people. Recognising team wins, individual achievements, and even birthdays or work anniversaries can really help to build a sense of community and worth in the workplace.
Another way of bringing attention to highlight employee contributions could be by setting up a rotating ‘shout-out’ section. This is an effective and simple way of thanking those who’ve gone above and beyond, or to celebrate team milestones. These public recognitions can be more impactful when they are made public and have been shown to boost not only the confidence of the recognised employee but also signalling company values to the wider team.
Some businesses opt for a “team member of the month” highlight, while others show real-time Slack or Microsoft Teams praise posts through display integrations. However it’s done, you want your public recognition content to feel genuine, inclusive, and regular or they can quickly become a turn-off.
HR News and Policy Updates
This may seem like an obvious point to make, but your internal communications are only effective if they’re seen! Screens are a useful tool for offering a highly visible and low-effort means to get any important HR updates in front of everyone.
Any internal reminder about holiday date submissions, policy updates or training opportunities are also great examples of content that is perfectly suited to digital signage. This can go a long way to lowering the wearisome volume of internal emails, particularly endemic in larger institutions while making sure that key messages are repeated in high-traffic areas.
From the perspective of inclusivity, you can also dedicate display space to promoting diversity, equity and inclusion (EDI) initiatives. This could take the form of highlighting new programmes, inclusive calendar dates on the horizon, or employee resource groups. When delivered thoughtfully and avoiding falling into the lip-service trap, this content helps foster awareness and a culture of respect.
Social and Community Events
If you’re trying to drum up more support and increase attendance at after-work drinks, charity runs, or lunchtime yoga sessions, putting the information and invites where everyone can see them is key! Screens are the ideal medium for advertising your internal events.
Whether that looks like informal socials to structured learning workshops, they serve as constant visual reminders that promote engagement. You could also use these displays to share photos and highlights from past events to showcase participation and to encourage future engagement.
Wellbeing Content and Mental Health Tips
Employee wellbeing is a well understood factor in boosting performance, improving retention, and driving company culture. By sharing short mental health tips or signposting available services (such as employee assistance programmes or quiet rooms), your screens can act as a gentle but constant support mechanism.
By reinforcing positive messages and wellbeing resources throughout the day, a few well-placed prompts to take breaks, stretch, or go outside can go a long way in maintaining a healthy workplace rhythm.
Some offices even create a rotating content calendar tied to national mental health awareness days or themed wellbeing weeks. By sharing regular content around similar subjects, you can help normalise conversations around mental health all the while showing that your organisation cares about its people.
Customer Success Stories or Testimonials
Unless your employees work in sales or other client-facing roles, it can be easy for them to lose sight of the impact their work has on customers. By sharing genuine feedback from clients on internal screens, you can reconnect your various teams across the process with the value they deliver.
There are several ways to do this, you could display short testimonials, case study highlights, or quotes from happy clients. All of these go a long way to reminding your staff that their efforts matter and that they are valued.
This kind of content sharing and publishing builds internal pride and purpose, especially when it reflects the fact that delivering excellent service takes the whole team. It can also help new starters understand your customer base and company ethos.
Live News, Transport, or Weather Feeds
It is worth bearing in mind that not all screen content needs to be company-generated. We’ve seen plenty of examples where the information shared turns from being helpful and motivating to overbearing and repetitive. Sometimes the most valuable information you can share is the most practical. This can be particularly useful when it helps employees plan their day or stay informed about the world outside the office.
You could choose to integrate real-time news tickers, public transport updates, or live weather feeds into your display playlists. By including these little touches, you can demonstrate that your digital signage is not just there as a corporate loudspeaker.
Conclusion: Tailor Content to Your Culture
The take-away message here is that your workplace screens can be much more than just digital billboards. They can act as a strategic tool for culture-building, information-sharing, or employee engagement.
By choosing content that reflects your company values, supports daily operations, and celebrates the people behind your success, you turn passive wall space into an active part of the employee experience.
If you’re looking to upgrade your workplace AV or improve your internal communications, get in touch with our team for a free consultation. We help businesses tailor AV solutions that deliver clarity, culture, and communication — all on-screen.